Thursday, June 21, 2007

Awful, But still - It's Free Advertising

We all know that fashion houses will push freebies on to most any celebrity, but especially the A-listers. One red carpet picture, and sales of a dress, a purse, shoes, earrings - will skyrocket.

But what about a dreadful picture such as this?

When Lindsay Lohan partied too hard over Memorial Day weekend, some lucky papparazzi got shots of her passed out in a car and obviously made LOTS of money. But so did American Apparel, maker of the gray hooded sweatshirt she was wearing. The New York Times reports the company posted the picture its blog, "at americanapparel.net, and at least one store in Manhattan pasted the Daily News front page near a display of the $40 “flex fleece” sweatshirts, causing a run."

Eric Wilson goes on to say:

So the national obsession with celebrity culture has come to this. Even at their worst, hot young actresses can move product, and fashion companies that in the past would have shied away from provocateurs are less reticent to embrace them. And last week came this media alert from a Los Angeles dress designer: “Nicky Hilton Wearing Kate & Kass to Visit Paris in Prison.

It's official, people. Herd mentality has overtaken America. Or, maybe, a lack of mentality of any sort.

What hot products will the next infamous pictures spawn?

Let's speculate, shall we? Let's see....

A picture of Nicole Richie barfing sends sales of designer wet wipes through the roof!

Secret shots of her ex-buddy Paris behind bars spurs Banana Republic to make fashionable orange jumpsuits, which even at $200 a pop, BR cannot keep in stock!

Any suggestions?

You can read the whole article detailing this sorry scene here.

1 comment:

Buckboard said...

Gillian Coldsnow will be caught mis-pronouncing a word and the sales of Webster's Dictionary goes insane!

Or not...